Wednesday, March 18, 2020

Frito-Lay Essays - Frito-Lay, Lays, Output Device, Inputoutput

Frito-Lay Essays - Frito-Lay, Lays, Output Device, Inputoutput Frito-Lay 1 This paper's intent is to answer the questions found at the end of the case study "IT Helps Keep Frito-Lay in the Chips." We plan to identify the key input and output devices used in Frito-Lay's information system. Also, the steps that the IT professionals at Frito-Lay took to create a system that would be easy to use as well as what steps we would take as managers to introduce the employees to the information system that will be discussed. The question of "how will Frito-Lay's information system help it achieve its goals" will be explored. At Frito-Lay they use a variety of input devices, among those are keyboards, mice, terminals, trackballs and bar coded scanners. To understand fully the extent they have gone to at Frito-Lay, the types of input devices needs to be examined. One of their key input devices is the "brick." The "brick" is a handheld computer, which will be discussed at greater length in the next paragraph. The next important piece of input hardware is the receiving end of the "uplink." The "uplink" transfers data from the truck to the mainframe where the data can is inputted. Once the mainframe has the data, it can be analyzed. Analyzing the data includes determining the order replacement stock and calculating replacement stock. The "user friendly graphical interface" is another important input device that Frito-Lay uses. This device allows employees with very little computer experience to work with computers. The bar code scanners are optical code readers. These devices read the universal product code (UPC) from the package. Output devices include visual displays (monitors), printers and transmission devices 2 linked to satellites. The monitors are found on various computers, from the handheld to the to the typical PC that most of us are familiar with. Monitors probably provide the most visible output device for Frito- Lay. The monitors undoubtably come in a wide range of sizes, colors, graphics standards, resolution and bit mapping capabilities. Like the monitors, the printers are found in various roles and places. In the truck there is a printer that is used for a localized effort producing an itemized sales ticket. This specially designed printout is geared toward spotting problems and targeting sales. These are two very important business activities, where success is calculated "bag by bag." Throughout the company their are printers of a more conventional nature. It would be expected to find impact printers as well as nonimpact printers. The nonimpact variety is more common today, however you might find the impact variety in the truck where multiple copies might lend itself to be! ing preferred. Of the Impact printers you might encounter consider dot matrix, character, and line. The nonimpact devices include laser, ink jet and thermal printers. The company may also include plotters, which are handy for charts and graphs, line drawing and blueprints. Another device that the company uses is the uplink. The uplink allows the truck to transmit real time information back to the mainframe for evaluation. The IT professionals at Frito-Lay created a system that would be easy to use. First they created a color-coded chart for all region of the country. When a region showed red, it meant a loss of sales. This helped them track down their problems when sales were eroded in specific areas. They also made it easy to input the raw 3 information. The information came from two sources. The primary source came from the hand held computer, the "brick." This device is carried by 12,000 employees who sell and deliver Frito-Lay products to the stores. Once inside the store they log inventory, determine replacement stock, and determine promotional discounts. At the truck the computer is plugged into a printer that produces an itemized sales ticket. All the sales information is transmitted at the same time via satellite to the mainframe. The second way that the raw data is collected is by the bar code scanners that they have in 400,000 stores. Within a week they can break down sales of corn chips by brand in a region or specific store. They can also judge other products or review promotional events. Frito-Lay has teamed up with Lotus and designed a graphical interface that is easy to use, even

Sunday, March 1, 2020

Giving It Away †Nothing for Nothing

Giving It Away – Nothing for Nothing I’m going to take a stance here that may rub some of y’all raw. Quit giving away your work. It’s an old mantra with me . . . one that FundsforWriters was founded upon. You cannot make a living giving yourself away. Doctors don’t give away their expertise. Lawyers charge for their services. So do teachers, plumbers . . . even hookers do it. But you need exposure, you may say. No you don’t. Not that kind of exposure. Do you know what you look like when you pitch an editor or agent and the only items on your resume are: 1) Your serial novel on your blog;2) Your articles on websites that do not pay;3) Your poetry for free on your website;4) Your free short stories on anyplace that will take them. But you keep trying to sell your work and nobody buys it. So you figure you’ll post it online and somebody might discover it. Here are the flaws in that logic. LOGIC A. The people hungry for your free work usually aren’t the type willing to pay. Think about it. They’re usually trolling for free work, and continually seek the good deal. They have no desire to pay full price for a book or subscription, maybe not even one copy of a magazine where your work appears, because there’s ample free material available. LOGIC B.Editors and agents do not visit those freebie places. Not unless you happen to be that one in a million writer who trends on Twitter or manages to garner tens of thousands of readers. Not hundreds†¦thousands. Your odds are better pitching to editors. LOGIC C. If you are publishing for free because you keep getting rejected, then your writing might need work. People willing to pay for writing expect to receive a good return for their investment, so your work has to be refined and polished to rate their hard-earned dollar. LOGIC DIf you are publishing for free because you don’t want to learn the ropes of how to submit to publishers and markets that pay, you might not be made of strong enough material to weather this business. Argue with me. Go ahead. Then tell me how much money you’ve made from that â€Å"exposure.† I’m all ears. I’m not trying to hurt your feelings. On the contrary. I want you to make a buck at this business. But too many writers think that giving their work away is â€Å"exposure† or a means to â€Å"getting discovered† when in reality, they usually end up sitting in place and waiting for nothing†¦and doing it for a long time. It’s understandable you need to be proactive, but put that energy to good use in the right direction. 1) Improve your writing2) Sell your work3) Promote yourself. You don’t want to appear so desperate you give it away. In all aspects of your life, how much quality do you attribute to something that was given to you for free? If you give your writing away for free, you cant afford to remain a writer for long. Fight to stick around . . . get paid for your work.